Swell case study

Meta

A few years back, Meta approached us to help them build out their Facebook Music Initiative catalog.

We complied, and what started out as an exploratory partnership turned into Swell delivering hundreds of epic tracks.

Since then, we’ve provided Meta with songs of every conceivable electronic music genre and beyond, and have engaged with nearly 100 artists, turning Swell into a burgeoning mini-label.

Most recently, our tracks have been going viral on Instagram reels, Tiktok, and throughout the Metaverse. Here are some stand outs!

Dunkin promoted Valentine’s Day with the help of Swell’s track ‘Bluebird’.

Barcelona captured rainy day vibes with Swell’s track ‘Situations’ in a short reel garnering 22+ million views. 

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