Original composition
Write music around the story, emotional arc, duration, and creative references.
Custom Music for Commercials and Brands
Sometimes the track follows the picture. Sometimes it gives the campaign its identity.
Selected project
We Are Royale / Hasbro — Grogu Comes Home
Original music, voiceover, and mix for Hasbro’s Grogu Comes Home, with We Are Royale.
What we do
Written for your idea. Built for the campaign.
Custom music starts with the feeling you want to leave behind. We translate references, story, and brand character into musical directions, then develop the chosen approach against picture. Some projects need a score that follows every turn in the edit. Others need a theme or sonic signature that can carry across a campaign. We’ll help define the right brief.
Demos and direction
Agree on the number of musical directions and feedback stages before the writing begins.
Production and arrangement
Develop the chosen idea into a finished track, discussing live players or other production needs where they help the brief.
Sonic branding
Explore a sonic logo, brand theme, or broader sound identity when the assignment extends beyond one piece of music.
Campaign versions and stems
Plan the lengths, alternate edits, and stems needed for cutdowns, localization, and future versioning.
Music search and licensing
If an existing track is a better fit, explore Topshelf’s curated catalog and help with music search for your intended use.
Recent studio work
Recent collaborations.
We Are Royale / Hasbro
Grogu Comes Home
Voiceover, original music, and mix for Hasbro’s Grogu spot with We Are Royale.
Watch the spot →Vuori
Jack Draper Wimbledon
Sound design and mix for Vuori’s Jack Draper Wimbledon spot.
Watch the spot →SF Giants
Mike Krukow Tribute
Sound design and mix for the San Francisco Giants’ tribute to Mike Krukow.
Watch the spot →How it works
One clear process. Room for the creative.
01
Share the brief
Send the idea, references, cut or boards, timeline, budget context, and intended use.
02
Explore directions
Our composers develop the agreed musical approaches so your team can choose a direction.
03
Refine to picture
Build the selected composition and arrangement around the edit, with the agreed revision stages.
04
Finish and deliver
Complete the production and mix, then deliver the versions and stems agreed for the campaign.
Frequently asked questions
Before we start.
Should we choose custom music or a catalog track?
Custom composition gives us room to write directly to your edit and brand. An existing track may suit the direction and schedule. We do both, and can discuss the creative fit, rights, and production needs before you choose an approach.
Who owns the music, and can we have exclusivity?
Ownership, exclusivity, and permitted use are defined in the project agreement. Tell us the media, territories, term, and any exclusivity requirements up front so the proposal reflects what the campaign needs.
How are music rights handled?
We agree on the rights needed for the composition and recording as part of the project. Any outside material, samples, arrangements, or third-party contributions need to be considered too. Custom composition does not remove the need to define the intended use.
What should a music brief include?
Share the audience, story, emotional arc, references, duration, schedule, and where the campaign will run. Tell us what you like about each reference and whether the picture is fixed. That gives the first musical directions a clear purpose.
Have a brief, a reference, or a hunch?
Send it with your cut or boards, timeline, and intended use. We’ll talk through how we’d approach the music.
Send us your music brief →Explore Topshelf →
Prefer a direct conversation? [email protected] · 415.772.5588
